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Earthen Artistry

Created by REVEAL

Driven by the desire to re-engage with nature, give greater contributions to community and give back.

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Driven by the desire to re-engage with nature, give greater contributions to community and give back, creatives are turning to natural materials, traditional crafts and woodland inspiration within their work. Outdoor healing is materialised through floral and leaf motifs, woodblock prints, unstructured line drawings, embroidery, and foraged materials. Uneven textures and finishes enhance natural imperfections, and forest greens, browns and olives are contrasted with clear blues and ambers.

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Earthen Artistry was one of four trends curated exclusively for Top Drawer by The Better Trends Co. A trends agency with a difference, The Better Trends Co. endeavours to de-mystify trend forecasting, making it more applicable to brands in real-time by helping them understand what their customers will be wanting next.